This exhibition uses modern humans’ adaptability toward Internet technology as its starting point. In particular, the online social media platforms that we frequently use in our daily lives, such as Instagram, Facebook, Google, etc. We find that on Instagram, the more we look at certain types of posts, the more recommendations we will receive for posts of the same nature. If we did not actively restrict access when we are browsing through websites or online stores, these sites may also be sharing your browsing history and information to Facebook in order to send you targeted advertisements. As Internet technology enters our daily life, do we have enough awareness and understanding of how these mechanisms function? Furthermore, what kind of response can we take?
Adaptation in biology generally refers to the biological or behavioral aspects of organisms that evolved to be more suitable for survival in specific environments. The artist deliberately makes a direct connection between artwork and research methods used in biology. The artist explores the characteristics and functions as an entry point for analysis by appropriating observation of tissue appearance, function, and structure in morphology studies. By amplifying the calculation of specific software algorithms for the user, or the user’s navigation of the corresponding software, the artist attempts to observe situations we face on the Internet, which then becomes the starting point for the whole exhibition.
Born in 1984, currently lives and works in Taipei. Graduated from the Department of Theatrical Design, Taipei National University of the Arts, followed by MA in Computational Arts, Goldsmiths University of London, currently works as an artist and software application developer. Recent works mainly feature software, video, installations, texts, etc. He attempts to relate to the state of perception of the individual and to depict the possibility of communication between individuals. His works have been exhibited in the Taipei Digital Art Center, National Taiwan Museum of Fine Arts, Taiwan Contemporary Culture Lab, and in digital art festivals in countries such as Poland and Malaysia.
Ads Dataset, Software, Web Page
Exaggerated adjectives are often used as headlines or descriptions of online advertisements to attract the attention of the audience. In addition to conveying the advertisement message, these seemingly abstract adjectives also provide the audience with an imagination of the advertised product, while also reflecting the popular culture and local vocabulary.
theMost uses a large number of online advertising materials (images) and uses exaggerated adjectives to search for advertisements, such as the most powerful, the best, the greatest, the best value, the most cost-effective, the cheapest, the finest, the most perfect, the most classic, the highest, etc. Determine related images through machine learning, using the clustered method to present various images classification with its characteristic.
Online exhibition: themostmost.ml
Ads Dataset, Software, Web Page
Once in a while utilizes sound as its main medium, from time to time it broadcasts YouTube advertisements that we frequently hear.
Online exhibition: onceinawhile.ml
Camera, Ads Dataset, Software, Web Page
You may also like identifies the characteristics of the viewer through the camera, and use these characteristics to push other possibly relevant product advertisements
Online exhibition: youmayalsolike.ml
Taipei City Government
Department of Cultural Affairs, Taipei City Government
Digital Art Center, Taipei
（No. 180, Fuhua Rd., Shilin Dist., Taipei City）
Due to the COVID-19 epidemic in Taiwan, the works in this exhibition will be adjusted to an online format. In addition to the works on the Internet, the exhibition is also simultaneously presented in the main lobby on the first floor of the Digital Art Center, Taipei over the exhibition period.
For better viewing experience, we recommend using a computer.
2021.08.28 Sat. 16:00
2021.10.09 Sat. 16:00